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Ecommerce Video Template

Dealership Sales Event

A 9:16 showroom offer card for auto dealer groups - five hard-cut frames in the order a buyer on the forecourt needs them: the event, the offer, the rate, the deadline, the address. Pure black, pure white and deal red trade grounds frame to frame, and a full-bleed rail at y=1704 carries the dates and kicker on every single frame, so any one frame hands over both the deal and its expiry. 22 seconds at 1080×1920, 30fps, set in Archivo Black, Geist and JetBrains Mono. Thirteen dynamic fields split across two axes: the store axis (dealer_name, dealer_address, dealer_phone) and the campaign axis (event_name, event_kicker, event_dates, event_hook, offer_value, offer_label, finance_rate, finance_terms, disclaimer, hero_image) - a forty-store group on one manufacturer programme is forty renders off one spreadsheet row each, with no layout moving between them.

Aspect ratio
9:16 · Vertical
Duration
~22s
Category
Ecommerce

What you can customize

This template exposes 13 dynamic fields you can swap per video — edit them in the editor or pass them to the API to batch-render variations at scale. The monospace name is the exact key to send in replacements.

  • Event Name

    text
    event_name

    Summer Sales Event

    ~36 characters max · 1 line

  • Dealer Name

    text
    dealer_name

    Karsten Motors

    ~35 characters max · 1 line

  • Event Kicker

    text
    event_kicker

    This weekend only

    ~36 characters max · 1 line

  • Event Hook

    text
    event_hook

    Every new model on the floor is in the event. Nothing held back.

    ~80 characters max · 2 lines

  • Offer Value

    text
    offer_value

    $4,000

    ~10 characters max · 1 line

  • Finance Rate

    text
    finance_rate

    0.9%

    ~7 characters max · 1 line

  • Event Dates

    text
    event_dates

    AUG 22-24

    ~19 characters max · 1 line

  • Offer Label

    text
    offer_label

    Cash back on every new model

    ~55 characters max · 2 lines

  • Finance Terms

    text
    finance_terms

    APR for 60 months on approved credit.

    ~47 characters max · 1 line

  • Hero Image

    url
    hero_image

    https://images.unsplash.com/photo-1625231334168-35067f8853ed?w=1080&h=1180&fit=crop&crop=entropy&q=80

  • Dealer Address

    text
    dealer_address

    2400 Grandview Ave, Columbus OH

    ~39 characters max · 1 line

  • Dealer Phone

    text
    dealer_phone

    (614) 555-0142

    ~21 characters max · 1 line

  • Disclaimer

    text
    disclaimer

    0.9% APR financing on approved credit through participating lenders. $4,000 cash back on select new models. Offer ends August 24. See dealer for details.

    ~224 characters max · 3 lines

Render it from the API

Copy either call below. Both already carry this template's ID and its real variable keys — swap the values for your own.

1. Preview it — free

Same body as a render. Costs no credits, creates no job. Returns a public URL that plays the video in a browser, plus a list of problems with your payload — a mistyped key is otherwise ignored in silence.

curl -X POST https://renderly.video/api/v1/previews \
  -H "Authorization: Bearer $RENDERLY_API_KEY" \
  -H "Content-Type: application/json" \
  -d '{
  "templateId": "dealership-sales-event",
  "replacements": {
    "event_name": "Summer Sales Event",
    "dealer_name": "Karsten Motors",
    "event_kicker": "This weekend only",
    "event_hook": "Every new model on the floor is in the event. Nothing held back.",
    "offer_value": "$4,000",
    "finance_rate": "0.9%"
  }
}'

2. Render it

Change one word in the URL. Keep templateId — it is what links your call to this template, so later improvements reach you automatically.

curl -X POST https://renderly.video/api/v1/renders \
  -H "Authorization: Bearer $RENDERLY_API_KEY" \
  -H "Content-Type: application/json" \
  -d '{
  "templateId": "dealership-sales-event",
  "replacements": {
    "event_name": "Summer Sales Event",
    "dealer_name": "Karsten Motors",
    "event_kicker": "This weekend only",
    "event_hook": "Every new model on the floor is in the event. Nothing held back.",
    "offer_value": "$4,000",
    "finance_rate": "0.9%"
  }
}'

The body above shows 6 of 13 variables. Send any subset — every key you leave out renders its authored default. Read the full contract, with character limits, from GET /api/v1/templates/dealership-sales-event/variables. See the previewing guide, the rendering guide, or the OpenAPI spec.

Frequently asked questions

How do I customize the Dealership Sales Event template?

Open the template in the Renderly editor and replace its 13 customizable fields (such as Event Name) with your own text, images, or video. Every change previews instantly before you render.

How much does it cost to render this template?

Rendering is credit-based — 1 credit equals 1 minute of 1080p video. You only pay when you export, and credits never expire on the pay-as-you-go plan.

Can I generate this video at scale via the API?

Yes. POST this template's ID and a replacements object to /api/v1/renders — one call per row of data, 13 fields swappable per video. Send the same body to /api/v1/previews first to check it for free. No-code integrations like Zapier work the same way.

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Ready to make your Dealership Sales Event video?

Customize it in the editor and render in minutes — no design or editing skills required.