Product Reel - Lifestyle
A 15-second vertical product reel for one store product, made for Instagram Reels, TikTok and YouTube Shorts. 1080x1920, 30fps, three scenes cut on the beat of a bright electro-pop bed that ends on its own final chord: the product slams onto a giant cream sun under the store's name as an italic magazine masthead, drops into a cream arch above a big serif product title, and rises onto the offer card with a large serif price, an outlined struck-through sale tag, a Shop now button and the store address. Warm sunset gradients, push-ins and colour flips on the beat, light leaks between scenes. Every photo is drawn with a multiply blend over cream light, so a white or transparent packshot background disappears and the product stands on the colour, never cropped; a lifestyle photo keeps its colours and fades softly into the frame. Each photo slot has its own framing, so one photo can fill all three. Eight fields swap per render: product_title (up to about 60 characters, 1 to 3 lines), price and was_price (preformatted, up to 12 characters each), store_name (up to 24 characters), store_url (up to 30 characters), and product_image_1, product_image_2 and product_image_3. Fill every text field: an empty value renders placeholder text. In the free Shopify product video tool the sale tag disappears when a product has no compare-at price. Attribution appears once, small, on the closing frame.
- Aspect ratio
- 9:16 · Vertical
- Duration
- ~15s
- Category
- Ecommerce
Try it with your own copy
Edit a field and the frame re-renders in your browser. No account, no credits - previews are free because they cost a browser paint, not a render.
What you can customize
This template exposes 8 dynamic fields you can swap per video - edit them in the editor or pass them to the API to batch-render variations at scale. The monospace name is the exact key to send in replacements.
Product Image 1
urlproduct_image_1https://renderly-video.s3.ap-east-1.amazonaws.com/templates/product-reel-lifestyle-9x16/product-1.jpg
Store Name
textstore_nameSolenne Studio
~26 characters max · 1 line
Product Image 2
urlproduct_image_2https://renderly-video.s3.ap-east-1.amazonaws.com/templates/product-reel-lifestyle-9x16/product-2.jpg
Product Title
textproduct_titleThe Everyday Pebble Tote in Sky Blue
~69 characters max · 3 lines
Product Image 3
urlproduct_image_3https://renderly-video.s3.ap-east-1.amazonaws.com/templates/product-reel-lifestyle-9x16/product-3.jpg
Price
textprice$128.00
~13 characters max · 1 line
Store Url
textstore_urlsolennestudio.com
~55 characters max · 1 line
Was Price
textwas_price$160.00
~20 characters max · 1 line
Render it from the API
Copy either call below. Both already carry this template's ID and its real variable keys - swap the values for your own.
1. Preview it — free
Same body as a render. Costs no credits, creates no job. Returns a public URL that plays the video in a browser, plus a list of problems with your payload — a mistyped key is otherwise ignored in silence.
curl -X POST https://renderly.video/api/v1/previews \
-H "Authorization: Bearer $RENDERLY_API_KEY" \
-H "Content-Type: application/json" \
-d '{
"templateId": "product-reel-lifestyle-9x16",
"replacements": {
"product_image_1": "https://renderly-video.s3.ap-east-1.amazonaws.com/templates/product-reel-lifestyle-9x16/product-1.jpg",
"store_name": "Solenne Studio",
"product_image_2": "https://renderly-video.s3.ap-east-1.amazonaws.com/templates/product-reel-lifestyle-9x16/product-2.jpg",
"product_title": "The Everyday Pebble Tote in Sky Blue",
"product_image_3": "https://renderly-video.s3.ap-east-1.amazonaws.com/templates/product-reel-lifestyle-9x16/product-3.jpg",
"price": "$128.00"
}
}'2. Render it
Change one word in the URL. Keep templateId — it is what links your call to this template, so later improvements reach you automatically.
curl -X POST https://renderly.video/api/v1/renders \
-H "Authorization: Bearer $RENDERLY_API_KEY" \
-H "Content-Type: application/json" \
-d '{
"templateId": "product-reel-lifestyle-9x16",
"replacements": {
"product_image_1": "https://renderly-video.s3.ap-east-1.amazonaws.com/templates/product-reel-lifestyle-9x16/product-1.jpg",
"store_name": "Solenne Studio",
"product_image_2": "https://renderly-video.s3.ap-east-1.amazonaws.com/templates/product-reel-lifestyle-9x16/product-2.jpg",
"product_title": "The Everyday Pebble Tote in Sky Blue",
"product_image_3": "https://renderly-video.s3.ap-east-1.amazonaws.com/templates/product-reel-lifestyle-9x16/product-3.jpg",
"price": "$128.00"
}
}'The body above shows 6 of 8 variables. Send any subset — every key you leave out renders its authored default. Read the full contract, with character limits, from GET /api/v1/templates/product-reel-lifestyle-9x16/variables. See the previewing guide, the rendering guide, or the OpenAPI spec.
Frequently asked questions
How do I customize the Product Reel - Lifestyle template?
Open the template in the Renderly editor and replace its 8 customizable fields (such as Product Image 1) with your own text, images, or video. Every change previews instantly before you render.
How much does it cost to render this template?
Rendering is credit-based - 1 credit equals 1 minute of 1080p video, billed by the second. You only pay when you export, and credits never expire on the pay-as-you-go plan.
Can I generate this video at scale via the API?
Yes. POST this template's ID and a replacements object to /api/v1/renders - one call per row of data, 8 fields swappable per video. Send the same body to /api/v1/previews first to check it for free. No-code integrations like Zapier work the same way.
Sell on Shopify? The free Shopify product video maker turns one product link into a 15-second vertical video. No signup.
More Ecommerce templates
Product Reel - Studio
A 15-second vertical product reel in a clean, light studio, made for Instagram Reels, TikTok and YouTube Shorts. 1080x1920, 30fps, five scenes cut on the beat of an upbeat electronic bed: the product rises onto a white plinth under the store name, the beat drops through a cobalt wipe onto a large photo with the product title in an editorial serif, the product turns in a white arch on a powder-blue set, a cobalt 'Yours for' card collapses into the price band, and the product drops back onto the plinth with the price, a struck-through sale sticker, Shop now and the store address. Every photo is contain-fit and blended onto the white stage, so a white-background packshot or a transparent PNG reads as cut out and is never cropped, and a lifestyle photo keeps its own background. Each photo slot has its own framing, so one photo can fill all three. Eight fields swap per render: product_title (up to about 60 characters, 1 to 3 lines), price and was_price (preformatted, up to 12 characters each), store_name (up to 24 characters), store_url (up to 30 characters), and product_image_1, product_image_2 and product_image_3. Fill every text field: an empty value renders placeholder text. In the free Shopify product video tool the sale sticker disappears when a product has no compare-at price. Attribution appears once, small, on the closing frame.
Product Reel - Social
A 15-second vertical product video for one store product, made to look like a creator's TikTok or Reel post rather than an ad. 1080x1920, 30fps, five scenes cut on the beat of an upbeat electronic track: the product card slams onto a pink sunburst under the caption "okay but look at this", jump cuts on a white ground ("the details though"), the product title lands word by word in a white sticker on violet, a whip-pan to blue asks "and the price?" before the price slams in with the old price struck through on a sticker, and an end card shows the store tag, a photo carousel and a pointer tapping the store's address. Bold outlined captions, sticker cards and pills in hot pink, violet, electric blue and lemon. Every photo sits contain-fit on white, so a white-background or transparent packshot is never cropped, and each photo slot has its own framing, so one photo can fill all three. Eight fields swap per render: product_title (up to about 60 characters, 1 to 3 lines), price and was_price (preformatted, up to 12 characters each), store_name (up to 24 characters), store_url (up to 30 characters), and product_image_1, product_image_2 and product_image_3. Fill every text field: an empty value renders placeholder text. In the free Shopify product video tool the sale sticker disappears when a product has no compare-at price. Attribution appears once, small, on the closing frame.
Product Reel - 9:16
A 15-second vertical product reel for one store product, made for Instagram Reels, TikTok and YouTube Shorts. 1080x1920, 30fps, four scenes cut on the beat of a modern electronic bed: the product card rises out of the dark in 3D, the beat drops on a full-width white stage with the product title, the card swings onto a glossy black floor with its reflection, and the offer card lands with a big centred price, a struck-through sale tag on the card corner, a Shop now button and the store address. The look is studio black and white with one orange accent on the sale tag, so it suits a product of any colour. Every photo sits contain-fit on a white mat, so a white-background packshot blends into its card and is never cropped, and a lifestyle or portrait photo reads as a mounted print. Each photo slot has its own framing, so one photo can fill all three. Eight fields swap per render: product_title (up to about 60 characters, 1 to 3 lines), price and was_price (preformatted, up to 12 characters each), store_name, store_url, and product_image_1, product_image_2 and product_image_3. Fill every text field: an empty value renders placeholder text. In the free Shopify product video tool the sale tag disappears when a product has no compare-at price. Attribution appears once, small, on the closing frame.